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Handbook: add Continuous Discovery Interviews page - #5880

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@dimitrieh

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Description

Adds a Continuous Discovery Interviews page to the product handbook, linked from Methodology and the product index. Methodology says we gather evidence through continuous interviews, often with sales, but nothing described how to run them. Engineers interview alongside product, and to keep sales calls about the customer, one person from product or engineering joins a sales call and at most two join a dedicated call.

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  • I have read the contribution guidelines
  • I have considered the performance impact of these changes
  • Suitable unit/system level tests have been added and they pass
  • Documentation has been updated
  • For blog PRs, an Art Request has been created (instructions)

The Methodology page says we gather evidence through continuous interviews,
often with sales, but nothing described how to run them. The new page covers
the weekly cadence, the two formats (the end of a sales call, or a dedicated
call), which calls sales should flag, the interview itself, and what happens
after it.

Following Torres, engineers interview alongside product, and we rotate who
joins. To keep sales calls about the customer, only one person from product or
engineering joins a sales call, and at most two join a dedicated call.
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Comment thread nuxt/content/handbook/engineering/product/discovery-interviews.md Outdated
Comment thread nuxt/content/handbook/engineering/product/discovery-interviews.md Outdated
Comment thread nuxt/content/handbook/engineering/product/discovery-interviews.md Outdated
Comment thread nuxt/content/handbook/engineering/product/discovery-interviews.md Outdated
Comment thread nuxt/content/handbook/engineering/product/discovery-interviews.md Outdated
Comment thread nuxt/content/handbook/engineering/product/discovery-interviews.md Outdated
Comment thread nuxt/content/handbook/engineering/product/discovery-interviews.md Outdated
Comment thread nuxt/content/handbook/engineering/product/discovery-interviews.md Outdated
Co-authored-by: Dimitrie Hoekstra <hi@dimitr.ie>
Fix the hypotheses typo and give the "interview together" sentence a subject.
The dedicated call now allows up to three of us in both places it is described,
and the team learns from the recording now that the snapshot step is gone.
Add two reasons from the one-pager: interviews keep our picture of customers
current, and one story can show that several feature requests share one need.
…views

A one-row summary under the intro gives cadence, length, what we collect and
the two formats at a glance. A table under "Two ways an interview happens"
compares the formats side by side (length, who is there, how it starts, sales'
part, our part), so the per-format sections drop their duplicated length and
attendee lines.
Comment thread nuxt/content/handbook/engineering/product/discovery-interviews.md Outdated
Per review, the rep and whoever joins from product or engineering plan ahead of
the call how to run it and when to hand over, rather than the rep only leaving
time at the end.
Keep the defined weekly slot but leave how it gets filled to the team, instead
of prescribing self-booking, recruiting channels and a booking link. The mix of
people to talk to becomes something to aim for over time.
@dimitrieh

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@ZJvandeWeg @allthedoll @MichaelBDavis please give a brief review here as this describes the why, how, what on continuous interviewing, ensuring we learn from customers and inform our product and eng decisions.

Comment thread nuxt/content/handbook/engineering/product/discovery-interviews.md

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