diff --git a/site/src/components/EmailAction.astro b/site/src/components/EmailAction.astro
index 4de08cd8..05fafcae 100644
--- a/site/src/components/EmailAction.astro
+++ b/site/src/components/EmailAction.astro
@@ -32,6 +32,7 @@ const action = endpoint === "/portal" ? "billing_portal" : "resend_license";
 <script>
   import { LICENSE_SERVER_URL, SUPPORT_EMAIL } from "../lib/license-server";
   import { track } from "../lib/analytics";
+  import { showDone } from "../lib/forms";
 
   const EMAIL_RE = /^[^\s@]+@[^\s@]+\.[^\s@]+$/;
 
@@ -65,13 +66,17 @@ const action = endpoint === "/portal" ? "billing_portal" : "resend_license";
           body: JSON.stringify({ email }),
         });
         if (!res.ok) throw new Error(`request failed (${res.status})`);
-        const data = (await res.json()) as { message?: string };
-        say(
-          "ok",
-          data.message ??
-            "If that email matches an active license, we've sent you an email. Check your inbox (and spam).",
+        // The server answers the same whether or not the address has a
+        // license, so the page says what happens next, not whether it did.
+        showDone(
+          form,
+          "Check your inbox.",
+          endpoint === "/portal"
+            ? "If this address has a subscription, the billing portal link arrives within a minute; look in the spam folder too."
+            : "If this address has a license, it arrives within a minute; look in the spam folder too.",
         );
         track("license_action_sent", { action });
+        return;
       } catch {
         say("error", `Something went wrong. Please try again, or email ${SUPPORT_EMAIL}.`);
         track("license_action_failed", { action });
diff --git a/site/src/components/HeaderLinks.astro b/site/src/components/HeaderLinks.astro
index d6bde8b0..248a0b79 100644
--- a/site/src/components/HeaderLinks.astro
+++ b/site/src/components/HeaderLinks.astro
@@ -8,6 +8,7 @@ const inChangelog = path.startsWith("/docs/changelog/");
 const links = [
   { href: "/docs/", label: "Docs", active: path.startsWith("/docs/") && !inChangelog },
   { href: "/pricing/", label: "Pricing", active: false },
+  { href: "/license/", label: "License", active: false },
   { href: "/docs/changelog/", label: "Changelog", active: inChangelog },
 ];
 ---
diff --git a/site/src/components/NewsletterForm.astro b/site/src/components/NewsletterForm.astro
index ce0fd860..27b08b88 100644
--- a/site/src/components/NewsletterForm.astro
+++ b/site/src/components/NewsletterForm.astro
@@ -32,6 +32,7 @@ const { placement } = Astro.props;
 
 <script>
   import { track } from "../lib/analytics";
+  import { showDone } from "../lib/forms";
 
   const EMAIL_RE = /^[^\s@]+@[^\s@]+\.[^\s@]+$/;
   const GENERIC = "Something went wrong. Please try again later.";
@@ -76,10 +77,8 @@ const { placement } = Astro.props;
           // Non-JSON body: the status decides below.
         }
         if (res.ok && data.success) {
-          say("ok", "You're in. Release notes and tips, straight to your inbox.");
+          showDone(form, "You're in.", "Release notes and tips, straight to your inbox. Unsubscribe with one click, any time.");
           track("newsletter_success", { placement });
-          // Stays disabled: the address is on the list.
-          button.textContent = "Subscribed";
           return;
         }
         say("error", data.error ?? GENERIC);
diff --git a/site/src/components/PricingPlans.astro b/site/src/components/PricingPlans.astro
index 9ce2c274..6e0c27c6 100644
--- a/site/src/components/PricingPlans.astro
+++ b/site/src/components/PricingPlans.astro
@@ -64,6 +64,10 @@ const PRO_FEATURES = [
     <div class="cta">
       <BuyProButton />
       <a class="chui-btn" href="#trial" data-cta="pricing_trial_jump">Try free for 30 days</a>
+      <p class="consent">
+        Secure checkout via Stripe. By buying you agree to the <a href="/terms/">Terms</a> and the
+        <a href="/privacy/">Privacy Policy</a>.
+      </p>
     </div>
     <ul>
       {PRO_FEATURES.map((f) => <li>{f}</li>)}
@@ -147,11 +151,23 @@ const PRO_FEATURES = [
   .cta {
     display: flex;
     flex-wrap: wrap;
+    align-items: center;
     gap: 0.5rem;
     margin-top: 1.1rem;
     padding-bottom: 1.4rem;
     border-bottom: 1px solid var(--chui-edge-subtle);
   }
+  .consent {
+    flex-basis: 100%;
+    margin: 0.25rem 0 0;
+    font-size: 0.72rem;
+    line-height: 1.5;
+    color: var(--chui-fg-4);
+  }
+  .consent a {
+    color: var(--chui-fg-3);
+    text-underline-offset: 2px;
+  }
   ul {
     display: grid;
     gap: 0.5rem;
diff --git a/site/src/components/TrialForm.astro b/site/src/components/TrialForm.astro
index 68a7b05a..1b4ca8b8 100644
--- a/site/src/components/TrialForm.astro
+++ b/site/src/components/TrialForm.astro
@@ -1,16 +1,25 @@
 ---
 // Self-serve 30-day trial. Posts to the license server's /trial from the
 // browser; the license arrives by email. A page may carry several of these.
-// The fields sit in one row and wrap when the container is narrow.
+// The fields sit in one row and wrap when the container is narrow, or one
+// under the other with layout="stack".
+interface Props {
+  layout?: "row" | "stack";
+}
+const { layout = "row" } = Astro.props;
 ---
 
-<form class="chui-trial not-content" data-trial-form novalidate>
+<form class="chui-trial not-content" data-trial-form data-layout={layout} novalidate>
   <div class="fields">
     <input class="chui-input" type="text" name="name" maxlength="80" placeholder="Name (optional)" aria-label="Name (optional)" autocomplete="name" />
     <input class="chui-input" type="email" name="email" required maxlength="320" placeholder="you@company.com" aria-label="Email" autocomplete="email" />
     <button class="chui-btn" data-variant="solid" type="submit">Start free trial</button>
   </div>
   <p class="chui-status" role="status" hidden></p>
+  <p class="consent">
+    By requesting a trial you agree to the <a href="/terms/">Terms</a> and the
+    <a href="/privacy/">Privacy Policy</a>.
+  </p>
 </form>
 
 <style>
@@ -29,11 +38,29 @@
   .fields button {
     flex: 0 0 auto;
   }
+  [data-layout="stack"] .fields {
+    flex-direction: column;
+  }
+  [data-layout="stack"] .fields > * {
+    flex: 0 0 auto;
+    width: 100%;
+  }
+  .consent {
+    margin: 0;
+    font-size: 0.72rem;
+    line-height: 1.5;
+    color: var(--chui-fg-4);
+  }
+  .consent a {
+    color: var(--chui-fg-3);
+    text-underline-offset: 2px;
+  }
 </style>
 
 <script>
   import { LICENSE_SERVER_URL, SUPPORT_EMAIL } from "../lib/license-server";
   import { track } from "../lib/analytics";
+  import { showDone } from "../lib/forms";
 
   const EMAIL_RE = /^[^\s@]+@[^\s@]+\.[^\s@]+$/;
   const GENERIC = `Something went wrong. Please try again, or email ${SUPPORT_EMAIL}.`;
@@ -87,17 +114,11 @@
         }
         if (res.ok && body.success) {
           track("trial_started");
-          say(
-            "ok",
-            [
-              body.message,
-              "Trial license sent to your email. Activate it in Settings → License of your CH-UI instance.",
-            ]
-              .filter(Boolean)
-              .join(" "),
+          showDone(
+            form,
+            "Check your inbox.",
+            "The email arrives within a minute; look in the spam folder too. If this address already had a license, that is what you get, not a second trial. Upload the file in Settings → License.",
           );
-          // Stays disabled: one trial per submit, the email is on its way.
-          button.textContent = "Trial sent";
           return;
         }
         const limited = res.status === 429;
diff --git a/site/src/layouts/Landing.astro b/site/src/layouts/Landing.astro
index 72296acb..1c0b51f6 100644
--- a/site/src/layouts/Landing.astro
+++ b/site/src/layouts/Landing.astro
@@ -23,6 +23,7 @@ const path = Astro.url.pathname;
 const nav = [
   { href: "/docs/", label: "Docs" },
   { href: "/pricing/", label: "Pricing" },
+  { href: "/license/", label: "License" },
   { href: "/docs/changelog/", label: "Changelog" },
 ];
 ---
diff --git a/site/src/lib/forms.ts b/site/src/lib/forms.ts
new file mode 100644
index 00000000..8d932023
--- /dev/null
+++ b/site/src/lib/forms.ts
@@ -0,0 +1,18 @@
+// Shared by the forms that email something: once the request went through,
+// the fields are replaced by a short panel. The server answers the same
+// whatever it decided to send (a new license, an existing one, nothing
+// inside a cooldown), so the panel only says what to do next.
+export function showDone(form: HTMLFormElement, title: string, text: string): void {
+  const fields = form.querySelector<HTMLElement>(".fields");
+  if (!fields) return;
+  const done = document.createElement("div");
+  done.className = "chui-done";
+  done.setAttribute("role", "status");
+  const strong = document.createElement("strong");
+  strong.textContent = title;
+  const span = document.createElement("span");
+  span.textContent = text;
+  done.append(strong, span);
+  fields.replaceWith(done);
+  form.querySelector<HTMLElement>(".chui-status")?.setAttribute("hidden", "");
+}
diff --git a/site/src/pages/license/index.astro b/site/src/pages/license/index.astro
index a172532a..dab4dc65 100644
--- a/site/src/pages/license/index.astro
+++ b/site/src/pages/license/index.astro
@@ -42,15 +42,18 @@ const trialPoints = [
           <h2>Buy a license</h2>
           <p class="price"><strong>$1,199</strong> per instance, per year</p>
           <BuyProButton />
+          <p class="consent">
+            Secure checkout via Stripe. By buying you agree to the <a href="/terms/">Terms</a> and the
+            <a href="/privacy/">Privacy Policy</a>.
+          </p>
           <ul class="checks">
             {buyPoints.map((p) => <li>{p}</li>)}
           </ul>
-          <p class="fineprint">Secure checkout via Stripe. Email receipt included.</p>
         </div>
         <div class="cell">
           <h2>Start a free 30-day trial</h2>
           <p class="price"><strong>Free</strong> no card required</p>
-          <TrialForm />
+          <TrialForm layout="stack" />
           <ul class="checks">
             {trialPoints.map((p) => <li>{p}</li>)}
           </ul>
@@ -58,7 +61,7 @@ const trialPoints = [
       </div>
 
       <h2 class="sub-head">Already a customer?</h2>
-      <div class="frame">
+      <div class="frame stacked">
         <div class="cell">
           <h3>Re-send my license</h3>
           <p>Enter the email you purchased with and we'll re-send your license.json.</p>
@@ -90,6 +93,20 @@ const trialPoints = [
 </Landing>
 
 <style>
+  /* One row per action, the whole width, instead of two side by side. */
+  .stacked {
+    grid-template-columns: minmax(0, 1fr);
+  }
+  .stacked .cell {
+    border-inline-start: 0;
+    border-top: 1px solid var(--chui-edge-subtle);
+  }
+  .stacked .cell:first-child {
+    border-top: 0;
+  }
+  .stacked :global(.chui-email .fields) {
+    max-width: 28rem;
+  }
   .featured {
     box-shadow: inset 0 2px 0 var(--chui-accent);
   }
@@ -111,6 +128,16 @@ const trialPoints = [
   .checks {
     margin-top: 1.4rem;
   }
+  .consent {
+    margin: 0.5rem 0 0;
+    font-size: 0.72rem;
+    line-height: 1.5;
+    color: var(--chui-fg-4);
+  }
+  .consent a {
+    color: var(--chui-fg-3);
+    text-underline-offset: 2px;
+  }
   .cell .fineprint {
     margin-top: 1.1rem;
   }
diff --git a/site/src/styles/custom.css b/site/src/styles/custom.css
index 371afe7c..d9ce8bab 100644
--- a/site/src/styles/custom.css
+++ b/site/src/styles/custom.css
@@ -300,10 +300,20 @@ starlight-toc a[aria-current="true"]:hover {
   color: var(--sl-color-accent-high);
 }
 
+/* Previous and next: a compact pair of links, not two billboards. */
 .pagination-links a {
+  padding: 0.7rem 0.9rem;
   border-radius: 6px;
   border-color: var(--chui-edge);
   box-shadow: none;
+  font-size: 0.8125rem;
+}
+.pagination-links a .link-title {
+  font-size: 0.9375rem;
+  font-weight: 560;
+}
+.pagination-links a svg {
+  font-size: 1.1rem;
 }
 .pagination-links a:hover {
   border-color: color-mix(in srgb, var(--sl-color-accent) 50%, transparent);
diff --git a/site/src/styles/tokens.css b/site/src/styles/tokens.css
index fe206901..5684c1d7 100644
--- a/site/src/styles/tokens.css
+++ b/site/src/styles/tokens.css
@@ -146,7 +146,39 @@
   color: var(--chui-danger);
 }
 .chui-status[data-tone="ok"] {
-  color: var(--chui-success);
+  color: var(--chui-fg-2);
+}
+/* What a form turns into once its request went through: a title and one
+   line that is true whatever the server decided to send. */
+.chui-done {
+  display: grid;
+  gap: 0.3rem;
+  padding: 0.9rem 1rem;
+  border: 1px solid var(--chui-edge);
+  border-radius: var(--chui-radius);
+  background: var(--chui-hover);
+}
+.chui-done strong {
+  display: flex;
+  align-items: center;
+  gap: 0.5rem;
+  font-size: 0.875rem;
+  font-weight: 560;
+  color: var(--chui-fg);
+}
+.chui-done strong::before {
+  content: "";
+  width: 0.3rem;
+  height: 0.6rem;
+  margin: 0 0.3rem 0.15rem 0.15rem;
+  border: solid var(--chui-accent);
+  border-width: 0 1.5px 1.5px 0;
+  transform: rotate(45deg);
+}
+.chui-done span {
+  font-size: 0.8125rem;
+  line-height: 1.55;
+  color: var(--chui-fg-3);
 }
 /* The Pro mark: a small outlined tag in the accent. */
 .chui-pro {